From our humble beginnings with one customer, Vertex China has blossomed into one of today’s leading chinaware companies serving upscale restaurants, cruise lines, casinos, hotels, commercial catering and the leisure hospitality industry. Our award-winning line is known for outstanding quality, first-class innovation, cutting-edge design and exceptional value.
Vertex China offers an extensive range of creative dinnerware to transform tabletops and take the customer dining experience to a new level. Serving the industry for the past 30 years, we understand what is important to caterers and hospitality businesses. Our trained staff members are experts in the field and are knowledgeable, caring and ready to accommodate any request. In addition to attentive customer service and a network of local dealers, our East and West Coast warehouses are stocked for prompt delivery for national and international orders.
This core focus means we stay on ahead of the latest trends to offer classic and cutting-edge collections plus premier custom capabilities right from our Walnut, California facility.
Innovating since 1984, Vertex China is constantly evolving to inspire the next generation of tabletops. Your success is our success.
**Product, Price, and Performance**
How has Vertex changed over the years?
Our story is one of evolution - we have evolved with the needs of the marketplace. We began as the leader in value china – meaning we supplied “commodity china” that had outstanding quality at a very competitive price. Over time we have evolved and expanded our product line to include china that can rival any offering and would be great in any dinning establishment. Our Euro, London and Rubicon collections are used by some of the most well respected and highly acclaimed locations in the world.
What can a customer expect when dealing with Vertex?
Our customers can expect a lot, because we expect a lot from ourselves; but at the most basic level, it is all about three things - Product, Price and Performance.
From a basic standpoint, our customers can expect outstanding products at very competitive prices. They can also expect someone that will listen. We listen and try to respond to what the industry needs and wants. From our award winning products, to our network of sales professionals, we are always attempting to bring value to our customers and the food service industry. We can assist our customers, both at the distribution and end-user level, on training, product selection, and ways to improve their bottom-line. Product, Price, and Performance.
How does Vertex differ form other china companies?
We’re a relatively new company in the china industry. We were founded in 1989, whereas a lot of other china manufacturers have been around for hundreds of years. We feel that gives us a competitive advantage – we aren’t stuck in our history. As I mentioned earlier, we have evolved with the marketplace. We’ve been able to do so quickly because we’re a newer, leaner company than a lot of our competitors. This gives us the benefit of speed. If there is a new trend, or a new demand, we can adjust quickly and have the products our customers need within a relatively short time.
